Part 2 Where to start your website marketing….

August 13, 2007

Hopefully you’ve adjusted you tags by now and your ready to move forward!

The next step is also a debatable topic– submitting to search engines every 35 days.  If you’ve never done so I say do it!  There is no harm.  It can only help not hurt…. but do not submit any sooner than 35 days as the engines will consider that spamming them. 

Your home page or index.htm is the most critical.  If the your site has a flash into, don’t hold your breath, as the engines may never index that page but may very well skip it and go for the next page in the site hierarchy.  No guarantees here…..

You see the robots and spiders that crawl your site are looking at the (Meta tags) that’s how they build the link information that will be indexed in their engines.  Spiders and robots.. don’t usderstand the coding that flash is designed in so therefore they skip it.

My next recommendation and I’m presenting them to you in their order of importance, would be posting to directories with high ranking PR’s and that are in direct alliance with your business, trade, services, etc.  Most of the time directories will post your site free for a link exchange.  By no means post to directories with page ranks lower than your sites rank.   Note:  Do not post to a jewerly directory if you’re a plumber! 

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Posted by csolutions911

Marketing your website…where do you start?

August 8, 2007

Marketing your website is really a full time job…it should never end.  But where does one start? 

Good question, here are some tips to begin with; (In order of importance)

1) Make sure your content on the front side of your website is informative, interesting, grammatically sound, spelling checked, punctuation is in place.  I know these items may seem trivial, but to your visitor who I’m sure you want to sell a service, product or just have good information for viewing it is very relevant.  You’re making your first impression and statistics claim you have about 7 seconds to do so or your visitor could leave.  You must capture them quickly and powerfully!

2) Don’t have overwhelming amounts of text or copy - think about it …would you read it all?  Include visuals as we are a visual kind of society.  We’ve all heard it… a picture is worth a thousand words!

3) Ask your friends, family, co-workers to review your write ups.  Inquire that all is understood from the visitor perspective ask for recommendations from your proof readers, follow through.

4) Meta Tags:  A critical area to check prior to SES, which stands for Search Engine Submissions is your Meta Tags.  (*see blogrolls for tools)

 At least have the standard tags in place as follows;

(Search engine robots and or spiders search between the <HEAD> tags usually)

<HEAD>

<Title>Your title here using relevant keywords that are in your front side copy or text</Title> (50-60 characters) 

<Meta name=”description” content=”describe your business and again using as many of your keywords from the front side copy “>      (50-200 characters)

<Meta name=”keywords” content=”keyword, keyword, keyword, keyword”> (100-800 characters) (*see blogrolls for Keyword tools)

Google does not look at Keyword Tags but Yahoo does and so do many other engines.  After much research in reference to exactly how many keywords you should use… that area seems to have a lot of controversy so my recommendation is - use as many key words as your relevancy % is over 5%, all others delete.  (*see blog rolls for keyword tools)

I’m closing this post for now… as this is a lot of information to absorb in one setting, let it sink in and then begin working each step one by one.  Check back for continued steps.  I’ll be posting regularly as time will allow :)

Have a GREAT day…Cheers. 

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Posted by csolutions911

Internet Marketing Tips and discussions;

August 8, 2007

Hello and Welcome!

It is our goal to make this blog rich with content to assist visitors who need the latest internet marketing tips.  We welcome your comments and suggestions.  Please check back regularly!

We’d love for you to register and post your comments and questions!

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Posted by csolutions911